Find out what is broken
Follow the website audit from the HTTP response to the contact step. It includes the real cause of our missing local sitemap.
FoundUp Blog
Practical guides for the next website decision.
Use these guides to check a page, explain a service, maintain business facts or test an AI answer. They combine original worksheets, primary sources and clearly identified observations from FoundUp’s own site.
Choose a starting task.
Explain the business accurately
Use the business fact record, then write a service page and a pricing explanation.
Evaluate an AI answer
Start with our recorded prompt sample. Then use the measurement dictionary or correction workflow.
Choose the work or the provider
Read the small-business GEO guide and compare six tools and website platforms with a scoped service.
Practical guides for your next step
Complete guides with checklists, examples, sources, and answers to common questions. Read our editorial approach.
AI search foundations · 6 min read
GEO for Small Service Businesses: Where to Start
New to GEO? Learn how small service businesses can improve AI search readiness with accurate company facts, useful service pages and a measurable plan.
Updated
Read the guide →Website foundations · 8 min read
A GEO Audit Checklist: Can AI Search Read Your Website?
Use this GEO website audit checklist to review HTML, crawl access, robots rules, canonical URLs and key business facts before prioritising fixes.
Updated
Read the guide →Content that helps · 6 min read
How to Write a Service Page That Answers Real Questions
Learn to write service pages that answer buyer questions with clear scope, examples, exclusions and next steps, without making unverified claims.
Updated
Read the guide →Business identity · 6 min read
Make Your Local Business Information Consistent
Use a local business information checklist to keep your name, services, service areas, opening hours and contact details consistent across public sources.
Updated
Read the guide →Content that helps · 6 min read
Pricing Page Best Practices for Quote-Based Services
Learn how to explain quote-based service pricing, including what's included, cost drivers, exclusions and how customers can request a quote.
Updated
Read the guide →Website foundations · 7 min read
Do You Need llms.txt? HTML, Markdown and Discovery Files
Learn what llms.txt does, when HTML or Markdown matters, and how to keep site files consistent—without mistaking optional files for a Google ranking requirement.
Updated
Read the guide →Measurement · 8 min read
AI Visibility Metrics: Mentions, Citations and Enquiries
Learn to measure AI visibility using mentions, cited sources, visits and qualified enquiries. Keep each metric separate and compare like-for-like observations.
Updated
Read the guide →Website maintenance · 6 min read
A Website Content Update Process for Business Changes
Learn when and how to update your website's services, pricing, hours and contact details. Keep customer information accurate as your business changes.
Updated
Read the guide →Business identity · 6 min read
What to Do When AI Gets Your Business Wrong
Learn how to document wrong AI business claims, verify source facts, correct information you control and retest comparable AI answers over time.
Updated
Read the guide →Measurement · 9 min read
AI Search Prompt Testing: Our Baseline and a Repeatable Method
Learn a repeatable method for testing AI search prompts. Record questions, platforms, markets, mentions and citations, then compare results over time.
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Read the guide →AI search foundations · 4 min read
SEO vs GEO vs AEO: What Should a Small Business Do?
Compare SEO, GEO and AEO for small businesses. Learn what overlaps, what changes in AI search and which website improvements to prioritise first.
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Read the guide →Measurement · 4 min read
AI Citations: What to Check and How to Measure Them
Learn how to verify AI citations, check whether sources support an answer and distinguish citations from brand mentions, website traffic and enquiries.
Updated
Read the guide →How to read the evidence.
FoundUp is the company author. These AI-assisted guides distinguish official documentation, our advice, illustrative examples and recorded tests. They do not claim client results or independent product trials. Each article links to its sources and records when they were checked.
The September 28 prompt sample includes unfavorable findings and a repeated error. It is a small API observation set, not a survey of consumer ChatGPT use. See our editorial approach and correction route.
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